How much is your business book worth?

How much is your business book worth?

You’ve written your book. You slaved for months. You agonised over everything – the title, the angle, the messages, the advice, the case studies and stories. If you charged for the hours worked, it’d be worth thousands. If you charged for the time it’s taken you to...
Is writing a book worth the money and time?

Is writing a book worth the money and time?

Is writing a book worth the money and time? I decided to ask my clients that question. Leah Mether published her book “Soft is the New Hard” in 2019. (Great timing.) Here’s what she hoped it would do. “I wanted a supercharged business card that upped my credibility,...
Did you know books have an astonishing power?

Did you know books have an astonishing power?

Here’s a story about the astonishing POWER of books. Premature babies are often stuck for months in an enclosed crib, linked to machines. When their parents read books to them, it both soothes them and helps them to develop. And the parents also benefit from reading...