by Kath Walters | Jan 22, 2025 | Book Marketing, Books
One of the saddest comments I hear from trainers, coaches or speakers is this: “I wrote a book once, and it didn’t really go anywhere.” All that work, and no results. It’s crushing. Because if you are anything like the clients I work with, you are outstanding at what...
by Kath Walters | Oct 16, 2024 | Book Marketing
If you are anything like me, you might be a bit of a cynic — or smart as I like to call it — and so if I say that your book will win over the corporate gatekeepers and decision-makers, you’ll say, ‘How?’ And here is what I am NOT promising: no magic, no sleight of...
by Kath Walters | Feb 29, 2024 | Book Marketing, My portfolio
I was feeling lucky. I’d bought a ticket to watch my first ever night of improvised comedy, “F* This I Quit”, and turned up excited. Until I realised that MY ticket was for the wrong night. And the show was sold out. ‘Don’t worry! I’m feeling lucky,’ I...
