Archives

21.12.16

Your Xmas Gift: Time to think

One of the biggest gifts of Christmas is our collective decision to take some downtime. It gives us time to think and reflect. Sure, we seem to have to work ourselves into a lather of busyness before giving ourselves permission to rest. But then we try – en masse – to chill out.

The fact that we all let go of our to-do lists at the same time shifts the energy. We can breathe, notice the sun, smile … maybe even stop swearing at the traffic.

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16.11.16

Would your book pass the ‘Shredder Test’?

There is a growing trend for experts to write books, but few have written a book series. Business development expert, Robyn Haydon, is the exception.

Haydon is an early adopter of self-publishing. She wrote her first book 10 years ago, and used it to launch her consultancy.

‘I’m a business development advisor for people who go after large customers and contracts in multiple millions of dollars. I help people who want training and coaching to write winning proposals, and I also work with them on the proposals themselves.’  Read More

 
2.11.16

Every day without a business book is costing you money

How does an additional $120,000 revenue sound to you today?

Authors I have interviewed have earned at least $120,000 more in revenue after publishing their books. Instantly? No, not instantly. But over time, their books have led to a sustained revenue lift of $120,000.

That is one reason why every day that passes without you writing and publishing your business book is costing you money. But there are more reasons.  Read More

 
 
19.10.16

How I used focus ‘hacks’ to write a book in 90 days: Author Renee Giarrusso

For leadership and communications expert, Renee Giarrusso, writing a book in 90 days meant some personal sacrifice. Her busy training practice meant the only hours she had to write were outside business hours. This is time she usually spends doing yoga, cooking or relaxing with friends and family.

Given the sacrifices she was making, Giarrusso didn’t want to mess around. She puts a high priority on personal time, so she promised herself that her sacrifice would not go beyond 90 days.

Of course, we are all human. Our best intentions are distressingly easy to derail, especially in the evening and on the weekends. Giarrusso was ahead of herself; she outwitted any self-defeating tendency to frig around. Here’s how she hacked her focus:  Read More

 
11.10.16

The transformative power of writing your book

For Vicki Saunders, holding her first book in her hand was the greatest achievement of her life.

Called SPONSORSHIP FOR ATHLETES, Saunders’ book meant that life could be different – for her as well as her readers.

She says: ‘So many things in my life had been incomplete. I had given up. I got academic scholarships, career opportunities, and placements, but I quit them all when they got hard or boring.’  Read More

 
27.9.16

Can anyone write a (great) book in 90 days?

Ninety (90) days is a generous time frame to write a great business book. And the faster you write it, the better it will be.

Most would-be authors don’t believe me when I tell them they can write a book in 90 days. Three years sounds more realistic to their ears. They are tempted to believe me, but they have a niggling suspicion that keeps undermining their belief – it wouldn’t be a book worth reading. How could it be a quality book?  Read More

 
13.9.16

How to handle criticism of your book

When novelist Richard Ford read Alice Hoffman’s reaction to his book, The Sportswriter, in The New York Times, he reacted to the insult by shooting one of Hoffman’s books full of bullets. Among Hoffman’s offending comment about Ford’s book was this one “… it suffers from a lack of compelling action and an emphasis on Bascombe’s dry meditations that obscures and minimises the complex domestic structure the author initially presents.”  Read More

 
6.9.16

How personal can your business book be?

The next sentence comes with a warning – it’s going to be boring and slightly annoying. Here goes: I’m a dedicated yoga practitioner. On the weekend, I went to three classes – breathing, and stretching deeply, and calming my mind.

Did you want to stop reading after the first few words? Did you feel a little jacked off at the underlying smugness of my words. For the rest of you, the question that instantly popped in your mind is ‘So what?’

 Every reader has a finely tuned radar for pointless personal stories. Here’s another version of my personal story.