How can you tell if your content sucks?
Your readers don’t tell you, they just don’t come back.
- Find out how to capture readers’ attention
- Turn them into customers
- And make more money
By creating “sticky” content
“Kath Walters is the ultimate business communicator”
Carmel Ackerly, Acting CEO, AIM VT
Kath Walters has reached more than 20 million people with an estimated 1.4 million compelling, informative and carefully-researched words written for top-quality print and digital media mastheads.
How to handle criticism of your book
Publishing makes us vulnerable – naked in front of our readership. A book, no matter how businesslike, is an intimate insight into the mind of its author. And authors know it. Many hang on to their manuscripts, hiding them from the world, for fear of what others will think, and clinging to an illusion of controlling their reactions with one more rewrite.
And so, publishing is the act of letting go. We cannot escape the vulnerable feelings that such an act inspires. So how can we manage it?
“Kath Walters is super smart, fast, efficient, always reliable and great at taking and interpreting a brief. I recommend her highly.”
Amanda Gome, group head, strategic content and digital media at ANZ Banking Group
About Kath Walters
I am specialist at turning words into revenue. For 16 years, I’ve unearthed engaging stories for Australia’s leading media mastheads.
Now, I show businesses like yours how words can make you money. The secret is in the quality of the content.
“Kath Walters is a thought leader in content marketing with deep expertise in writing, storytelling, journalism and business. She is able to translate this in practical, commercially pointy and relevant ways to generate the best results for her clients. Kath is smart, has deep integrity and is a pleasure to do business with. I cannot recommend her work highly enough.”
Yamini Naidu, speaker, author, mentor