By Kath Walters
By now you are probably using content marketing to generate leads for your business. But what many companies overlook is the opportunity to leverage their content marketing effort to gain media coverage.
Appearing in the media on a frequent basis gives you the opportunity to target new markets – ones that lift your business to the next level.
I explain at Business Woman Media.
You might also like
How to get 247% more people to read your content
When you write a blog post, you want people to read it, right? What happens when you spend hours writing your masterpiece and find that very few people have actually Read more
Before you appoint a content marketing agency, ask this important question
Before you engage a content marketing agency, ask them this important question: how much will you pay my writers?
There’s big bucks in content, but the people Read more