Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook
25.2.14

Quality trumps quantity, says founder of the Content Marketing Institute

by
 
Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook

There’s a bit of a debate about quality and quantity.

I passionately agree with the founder of the Content Marketing Institute, Joe  Pulizzi, when he told AdNews recently that quality is trumps.

However, one of the most successful content marketing tech-heads in the world, Neil Patel, disagrees.

Damn. I think that just means quality AND quantity.

 

Photo: Joe Pulizzi, founder of the Content Marketing Institute

 

You might also like

No one’s perfect: Why you need a story bank

I’m going to out myself today – I’m going to advise you to do something that I haven’t done myself, of late. Why would I do this? Read more

Content marketing strategies you can steal

What’s the profile of a modern, best-in-class content marketer? By modern I mean someone who is using new tools and resources (social media, video and data) in concert with traditional Read more