There’s a bit of a debate about quality and quantity.
I passionately agree with the founder of the Content Marketing Institute, Joe Pulizzi, when he told AdNews recently that quality is trumps.
However, one of the most successful content marketing tech-heads in the world, Neil Patel, disagrees.
Damn. I think that just means quality AND quantity.
Photo: Joe Pulizzi, founder of the Content Marketing Institute
You might also like
No one’s perfect: Why you need a story bank
I’m going to out myself today – I’m going to advise you to do something that I haven’t done myself, of late. Why would I do this? Read more
Content marketing strategies you can steal
What’s the profile of a modern, best-in-class content marketer? By modern I mean someone who is using new tools and resources (social media, video and data) in concert with traditional Read more