Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook
8.10.14

How to put together an editorial calendar for content marketing

by
 
Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook

By Michele Linn

As a content marketer, you have no doubt heard that marketers need to “think like publishers,” but how exactly does that translate into action?

Next to developing buyer personas, I think the most useful exercise to help you think like a publisher is creating an editorial calendar. Here’s how.

 

You might also like

12 of the biggest content curation myths (busted)

When it comes to curating content to add to your editorial calendar, it can look pretty simple at a glance, adding topics and planning your next piece — or does Read more

How to live a more creative life starting today

In my late 20s, I had to give up my first career as an artist for health reasons. It was a shock to my identity – I loved being an Read more