If a brand wants to do more than traditional advertising, what would you recommend?
The natural answer is: create content. But Mitch Joel has other ideas.
See more here.
You might also like
100 questions to ask yourself when creating a buyer persona
Imagine that you’ve been invited to the birthday party of a distant cousin you haven’t seen in over a decade. You know her age, gender and what she does for Read more
Your guide to using images in your content marketing strategy
The key to getting more traffic is getting noticed — by your customers as well as the algorithms responsible for ranking your site in search results pages. Read more