Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook
1.7.14

Four questions answered about buyer personas

by
 
Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook

Are you developing buyer personas for your B2B content marketing efforts?

Author Barbra Gago says it’s one of the most important things you can do. She answers some questions she frequently hears about persona development at CMI.

 

You might also like

Who, how, and why: Three keys to successful content marketing

What breaks the good content marketers away from the pack is their ability to tell a story – and to tell that story to the right people Read more

What kind of quizmaster are you?

BBC Proms, a music festival put on by the BBC, created a quiz to promote the eight-week-long music festival, and it was a hit on Twitter. Read more