Are you developing buyer personas for your B2B content marketing efforts?
Author Barbra Gago says it’s one of the most important things you can do. She answers some questions she frequently hears about persona development at CMI.
Are you developing buyer personas for your B2B content marketing efforts?
Author Barbra Gago says it’s one of the most important things you can do. She answers some questions she frequently hears about persona development at CMI.