Your customers ignore them. Your future customers might even hate you for interrupting their content experiences. And click-through rates are less than 0.1% in most industries.
So why do people still use banner ads? Michael Brenner investigates.
You might also like
The four essential interview questions for brilliant case studies (and the secret to writing them up)
Case studies are a wonderful way to build up content for your blog and your book and build your authority and connections. It’s also a great way to build relationships Read more
A brief secret
Producing engaging content tops the list of the 10 biggest challenges that Australian marketers face, according the recent study, Content Marketing in Australia 2015: Budgets, Benchmarks and Trends.