Sticky Tips
Thanks for dropping by. Here’s your weekly dose of sticky content brillance.
Marketing your book—find your readers on LinkedIn
Here's a tip to start marketing your book: Connect with your readership on LinkedIn LinkedIn is a great place to find the very people you wrote your...
The secret to overcoming writer’s block
Every writer has a moment when they get stuck and can’t get going again. Has that happened to you? It might be a big block, or small. Both are...
The secret to sales conversations that don’t feel “salesy”
Confession: I love what I do, but I never liked selling. I’d be talking with people who were ideal for my program, but I felt so “salesy” — that...
Frame your words and change your impact
It’s my sensitive, smart and strong daughter’s birthday tomorrow. Everything about tomorrow for me is about my gratitude that she is healthy, happy...
Adding depth to your topic builds your authority
When is an idea big enough for a book and not just a lot of fluff built around a blog post? That question is a tricky one. After all, how many of...
You inevitably change the big picture when you write a book
I recently got asked a great question about writing a book: How often does the big picture change after you start writing? And here’s my...
How do you know if your book will be valued by others?
I recently had a fabulous question about writing a book: "How do you determine what’s in your head that is of value to someone else?" Here's my...
Why we don’t want to publish our books (even after we have written them)
Melbourne drivers have a habit of travelling in two lanes at once, across the white line. When I get behind a driver doing this, they appear to be...
Do your empathy right and build your authority
Here's something weird about writing with empathy: A lot of authors try to create empathy when they write. Let me say: THAT is cool. But the way...
What would you like to know about writing a book?
I've been interested in writing books for a long time. I even dabbled when I was in primary school. My first attempts were tiny books I made with my...
Using my system will get you more sales
Here's one thing I can guarantee with my offer: When you write a book (using my system), you will make more sales, more easily. I see it again and...
My hottest tip to stop procrastinating
If you really want to solve procrastination, here's my one HOT tip. Imagine you want to write a book but can't find the time. You want it to be...