by Kath Walters | Feb 17, 2021 | Books, Publishing, Writing
Melbourne drivers have a habit of travelling in two lanes at once, across the white line. When I get behind a driver doing this, they appear to be an idiot. But are they simply demonstrating the highest level of human intelligence? In a fascinating TED talk, scientist...
by Kath Walters | Dec 9, 2020 | Books, Writing
Whenever you write persuasively on any topic, you know you have done your work when the reader asks a single question. That question is “how”. Lose 10kg in 10 days. Win new clients without making a single cold call. Find the perfect life partner on a dating app. These...
by Kath Walters | Nov 11, 2020 | Books, Writing
Every time I start to work with a coach, speaker or other, a mysterious event occurs within the first four weeks. Their businesses take off. Long before they have written the book. Long before they have published it. At first, I thought it was a coincidence. But it...
by Kath Walters | Oct 21, 2020 | Blogging, Books, Writing
Brilliant books are made of brilliant chapters. Brilliant chapters (and blogs) are made of bones, muscles and skin. The bones are made of ‘propositions’. A proposition is a single statement that answers a single question in the mind of the reader. For example, here is...
by Kath Walters | Sep 9, 2020 | Books, Writing
This is an extract from my new book, Overnight Authority. If you want a discounted copy, click the link (and come to my launch) https://www.eventbrite.com.au/e/117928040945 Elegant authors quote sources and attribute ideas. People sometimes worry that if they quote...
by Kath Walters | Sep 2, 2020 | Books, Publishing, Writing
I’d like to invite you to the online launch of my new book, Overnight Authority: How to win respect, command attention and earn more money by writing a book. At the launch, I’ll give you an overview of the books nine-steps and some action you can take immediately to...
