Sticky Tips
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The Remarkable Power of Finishing
As a journalist, I became a finishing expert. I wrote and published about 100,000 words a year. At first, finishing a story was a huge challenge....
How writing a book will boost your sales success
Every time I start to work with a coach, speaker or other, a mysterious event occurs within the first four weeks. Their businesses take off. Long...
How not to get scammed from book coaching
A while ago, there was a book coaching scam! Who knew! You paid US$2000 and you got nothing. Since I started helping coaches and other experts to...
Show, don’t tell. How your book sells you.
Buying should feel good. When I buy a lovely looking apple and I bite into it and the juices run down my chin and make me laugh, that is good...
Cross these tasks off your To-Do list when you publish your book
Here's an unusual tip if you are undecided about writing a business book. Make a list of the work you will NEVER have to do again when your book is...
Writing, spelling and grammar apps you don’t want to overlook
If you love writing but hate checking your grammar, great news … Run all your chapters, blogs and posts through an app like Grammarly or Pro-Writing...
Not all questions are created equal. Are you asking the right one?
I’ve made a living for 20-plus years from asking questions. But not all questions are created equal. Some questions ruin relationships and destroy...
Gratitude keeps the darkness away
I’ve always been an ambitious person. It’s a positive quality in many ways, but it has a dark side. The drive to do more and to be more can make me...
‘Writer’s high’ is real
I am a child of the 60s, a time when we didn’t realise just how dangerous all those recreational drugs were… But now we know. So, we’ve all turned...
To launch or not to launch? That is the question.
Self-published authors sometimes wonder if a book launch is worth the effort and expense. Let’s take a quick look at this long-held tradition and...
Publish regularly to build relationships
Publishing is a relationship builder. It was April a few years ago when I got a contact request via LinkedIn. With it came a note. ‘Enjoyed your...
To share or not to share: How personal should your book be?
My clients often ask me whether to include personal stories in their business books. And, if so, how personal should they be? Few stories could be...