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Here's your weekly dose of sticky content tips.


Why I am a Facebook “lurker”?

I discovered today that there is a name for people like me – Facebook lurkers.

While researching a story I am writing called Six ways social media drives sales, when I came across this report, called From Social to Sales, and discovered I am a lurker – a Facebook user who only rarely posts.  Read More


The new, fast-growing marketing trend

Content marketing: heard about it?

Put simply, if you are a business today, you are a publisher. And a monthly printed newsletter put together by your (exceptionally talented) receptionist and sent by snail mail once a month to your clients doesn’t cut it anymore.  Read More