by admin | Jul 27, 2016 | Content marketing
We face a risk with searching for the ideal platform to write our book that we may end up spending our writing time endlessly surfing instead of actually writing. This post provides a shortcut to your ideal book writing technology platform and that’s the end of that. You have no more excuses but to write, dear writer.
by admin | Jul 22, 2016 | Content marketing
A childhood friend of mine described his journalism cadetship at a major daily newspaper – he’d write and submit stories every day by the deadline. Every day they would get ‘spiked’. After several months without his stories being published, things changed.
by admin | Jun 29, 2016 | Content marketing
It’s hard not to blame Britons for voting themselves into decades of misery and regret with their choice to exit the European Union. The decision looks so clearly divisive, costly and foolish from my vantage point. Already, the downsides are being felt — a 31-year low in the value of the Sterling, and an 18% fall in the value of British banks. More disturbing, outbreaks of racist violence; Scotland determined to leave Britain and join the EU; the passport office inundated with anxious calls.
by admin | Jun 22, 2016 | Content marketing
We witnessed the impact of power followership play out this week.
by admin | Jun 15, 2016 | Content marketing
With an impending deadline, I set to work developing the idea for this week’s blog by reading a chapter from Robert Cialdini’s book, Influence.
Actually, a chapter is a bit of an exaggeration.
I was six pages into it when I remembered the conversation I’d had with my family and I thought that is a great example of the risk of being manipulated, which is one of the key risks that weak followers face.
With Cialdini’s book open to the chapter, I started my blog by writing about the dinner.