by admin | Nov 26, 2014 | Content marketing
What’s the profile of a modern, best-in-class content marketer? By modern I mean someone who is using new tools and resources (social media, video and data) in concert with traditional marketing programs. And by best in class I mean someone who is driving real results.
by admin | Nov 20, 2014 | Content marketing
Only 24% of marketing professionals judge their own content marketing to be ‘effective’ or just 5% say ‘very effective’, the survey of 251 Australian respondents from small, medium-sized and large companies, found.
by admin | Nov 19, 2014 | Content marketing
By Gregory Ciotti
Books, written well, are a cohesive learning experience.
by admin | Nov 19, 2014 | Content marketing
BBC Proms, a music festival put on by the BBC, created a quiz to promote the eight-week-long music festival, and it was a hit on Twitter.
by admin | Nov 12, 2014 | Content marketing
Be. Do. Have. These three words, in this order, are helping me to make big and small changes in my life.
I was introduced this recipe for personal reinvention during a recent interview with author Josh Linkner about his latest book, The Road to Reinvention: How to drive disruption and accelerate transformation.