In my new podcast with NewsModo, you’ll learn the best way to tackle content marketing.
Highlights include: how your brand can publish your own media; how to publish content that is appealing to consumers; why content marketing is the best way to respectfully sell to your consumers; and why your brand should write about your rivals.
It’s part of NewsModo’s founder Rakhal Ebeli’s brand storytelling series, which features podcasts with ANZ’s head of digital and social (and a great friend of mine) Amanda Gome, journalist and businesswoman Valerie Khoo, Buzzfeed Australia editor Simon Crerar.
Hear more at NewsModo.
You might also like
Medium. Blog of blogs. Five reasons I’m sticking with it even though I don’t get it yet
Recently I stumbled upon a great blog – 11 things I wish I had known before I started my business – a marvellous read, but what I did not notice Read more
Banner ads must die
Your customers ignore them. Your future customers might even hate you for interrupting their content experiences. And click-through rates are less than 0.1% in most industries. Read more