There’s a debate raging in the world of marketing. How many times must a consumer be exposed to an advertisement before it changes his behaviour?
John Hall investigates for Forbes.
You might also like
How to handle criticism of your book
Publishing makes us vulnerable – naked in front of our readership. A book, no matter how businesslike, is an intimate insight into the mind of its author. And authors know Read more
“Open Journal”: A Melbourne developer’s bid to stand out from the crowd
Developers are seen as a cynical lot. But not all developers are the same.
Melbourne-based residential developer, Neometro, for example, is certified as a B-Corporation, which means Read more