Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook
5.11.14

Banner ads must die

by
 
Tweet about this on TwitterShare on LinkedInShare on Google+Share on Facebook

Your customers ignore them. Your future customers might even hate you for interrupting their content experiences. And click-through rates are less than 0.1% in most industries.

So why do people still use banner ads? Michael Brenner investigates.

 

You might also like

Capitalism’s higher purpose: An old idea gains new currency

A new leadership movement is gathering momentum in Australia. It is based on a simple principle: companies that operate to a higher purpose than making money are making more money. Read more

We are all on a journey: Incogo’s is to make the web meaningful

A new kind of website, called Incogo, launched last Monday. I really didn’t get Incogo when I first got a call from co-founder and former PwC partner, Karen Crawford, but Read more