A study of B2B marketers in the US sponsored by online video firm Brightcove has found that only 38 per cent of them think they’re effective at content marketing, mUmBRELLA reports. Read more.
You might also like
LinkedIn’s content publishing flood: 4 tips for staying afloat
LinkedIn’s decision to open its content publishing platform to every one of its 277 million members clearly hasn’t left CMI founder Joe Pulizzi sitting on the fence. Read more
Why you should hate the elevator pitch (if you don’t already)
I remember reading a dating book at one stagein my life (don’t ask) and the author offered some sage advice about what to talk about on a first date Read more