The magic mix of music and meandering, and how a ditty can sell a brand
Music and marketing are good friends; they have been for a long time. How many of us still belt out a bit of “de, de, de Decore…” into a shampoo-bottle microphone in the shower? (For those of you under 30, Decore was ‘De Family Shampoo’ in the ’80s, and this ad sold a lot of shampoo.