Treat your audience with respect

Treat your audience with respect

Media is a tough business. Every day starts from scratch and, in the broadcast media every second of the day has to be filled with content. Consumers are fickle – if they don’t like what they hear or see they’ll flip channels and once gone, there is no guarantee they’ll come back.

Smart retail’s future

Smart retail’s future

Imagine a supermarket where you are as much a producer and seller as a consumer. Soon, that future will be a reality for shoppers at the Europe-wide Italian supermarket chain Coop.