How to grab and hold your readers’ attention
You can grab and hold your readers by understanding the “nub” paragraph.
Some ideas change your life. Yep, that is what learning about the “nub paragraph” did for my journalistic career.
Dream Office: A cooking class creates community (and content)
I have been learning the finer points of making Dahl this morning from a fellow Hubber, Ayudh Nagara. Originally from Malaysia, he’s been teaching me, and others, to cook this classic dish the way that the Malay Indian community does it.
artsHub: a great example of content marketing
I was talking about content marketing with an artist friend of mine over the weekend, Sarah Parker, and she suggested I look at artsHub as a great example of the idea.
Content marketing is the new journalism
Traditional media is in decline; the new journalism is called content marketing.
The new, fast-growing marketing trend
Content marketing: heard about it?
Put simply, if you are a business today, you are a publisher. And a monthly printed newsletter put together by your (exceptionally talented) receptionist and sent by snail mail once a month to your clients doesn’t cut it anymore.